This explosive rise in social media users offers the tobacco industry a powerful and efficient marketing channel. Like Twitter, Weibo users can post 140-character messages that may include web links ...

This course is tailored specifically for anyone who manages social media efforts at a winery or cidery. It will empower you with the tools and strategies to create engaging content that resonates with ...

You will establish a foundation in the basics of marketing and practice and learn how to execute successful social media strategies and campaigns. This certificate walks you through the fundamentals ...

The Master of Science Strategic Marketing (Digital Marketing and Social Media) online programme covers emerging trends and cost-effective, innovative strategies to help your business stand out.

You might have multiple digital marketing strategies since there are different types. Including social media, search engine optimization (SEO), paid advertising, and more. Key elements of a ...

But what is exactly the difference between the two? Social media advertising differs from social media marketing in the way it relies on outbound marketing strategies. Paid social, retargeting and ...

Thinking Beyond Social Media While social media remains a crucial marketing tool, businesses should also consider offline strategies to complement their digital efforts. Hosting events ...

The social media graduate certificate is a highly focused program for professionals who want to build and qualify their marketing skills quickly. From strategy and content creation to management and ...