Why do robots that look almost human make us uneasy? The Uncanny Valley explains this effect, with insights from eye-tracking ...

Attention and engagement both grabs the audience, and makes an impact. Discover how Affectiva’s facial expression analysis and calibration-free eye tracking provide deeper consumer insights by ...

How does the brain react to fragrances? Your brain reacts to external stimuli, that is an indisputable fact but how does your brain respond specifically to fragrances? We have many ways of perceiving, ...