Lekh Raj Juneja is not your average rice cracker company CEO. Born in India, he came to Japan to study fermentation science and ended up leading a Japanese pharmaceutical firm. Last year he was ...

Then, the crackers slowly began to gain popularity in Japanese cuisine. The name "senbei" first appeared shortly after in documents around 737, and the Japanese rice cracker was born. The original ...

Trader Joe's Sugared Rice Crackers Are Very Similar To Japanese Senbei After looking around the snack aisle of the Korean grocery store for a while, I finally found a package of crackers that had ...