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Camila Cabello Named New Face of Bacardí: Behind the Scenes at Her First Commercial (Exclusive)
The pop star is the new global face of Bacardí, the brand announced on Tuesday — and her first commercial for the rum empire just dropped. In the commercial, which is dubbed a “Do What Moves ...
Looper on MSN8mon
Who Is The Woman In That Bacardi Commercial?
The first commercial trails Cabello through Santo ... Cabello told People that Bacardi is a part of her DNA, thanks to her ...
Campaign7y
Bacardi ad to be amended after ASA calls it irresponsible
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Campaign1y
Bacardi launches multi-million pound ad campaign
To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...
Forbes7y
Amid Its Own Hurricane Recovery, Bacardi Looks To Aid Puerto Rico's
In addition, the rum is backing a benefit concert in Miami on October 16 performed by Major Lazer, an ad-hoc music group consisting of Diplo, Jillionaire and Walshy Fire.) Are Bacardi employees ...
Scroll6y
How Bacardi, a 150-year-old spirits brand, is taking the pop culture way to woo India’s millennials
Bacardi entered India, a largely whiskey-drinking country, in 1998. Riding on its premium-yet-fun image and its wildly popular jingle, the brand quickly marked a strong corner for itself in the ...