And when you really dive into where this all came from and the marketing involved, it’s actually some cereal companies, right? We used to go to India for 6 weeks every other summer. I can still ...

One of the top sources of added sugar in kids' diets is in their breakfast bowls. A new study shows that advertising drives ...

OVERLAND PARK, KANSAS, US — Robert W. Hatch, founder of Cereal Ingredients, Inc. (now CII) and a former executive for General ...

High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds.

"Cereal companies do have healthy products, but the high-sugar ones are the ones that they actually advertise to kids," says Jennifer Harris, a senior research adviser at the Rudd Center for Food ...