LeBron James has led and meant so much to the generation of today and even of tomorrow, inspiring many and contributing to ...

Basketball fans can and will entertain plenty of debates surrounding Los Angeles Lakers forward LeBron James. It will be ...

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LeBron James almost wore adidas. James was still in high school and being pitched by sneaker consultant Sonny Vaccaro to say no to Nike and instead wear the adidas brand. Vaccaro purportedly ...

It has been an eventful week for Los Angeles Lakers forward LeBron James ... with his signature Nike sneakers. During last night's 119-102 win over the Atlanta Hawks, James provided 30 points ...

Lebron James' new lifetime deal with Nike is believed to be the largest single-athlete deal in Nike's history. Produced by Jacqui Frank. Original reporting by Emmet Knowlton. Follow BI Video ...

Whomp whomp! ‍♂️ — LeBron James (@KingJames) December 25, 2024 Fans are not alone in missing the Christmas Day uniforms. Los Angeles Lakers forward and signature Nike athlete LeBron James ...