Korean beauty’s rapid rise 10 years ago eventually led to market saturation and consumer fatigue. Now, it’s enjoying a ...

The future of Korean beauty in Japan looks promising to Koo Ja-hyun, CEO and vice president of eBay Japan, who announced at a ...

As all beauty buffs know, Korean skincare formulas are up there with some of the best. Whether they’re harnessing the ...

German, French, US brands embrace Korean skincare philosophy K-beauty, known for its innovative formulations and meticulous ...

ICYMI, TIRTIR and fwee have made their physical store debuts at LOOK AT ME's branches in SM Mall of Asia and SM Aura. The beauty department store is a treasure trove of cult-fave international brands ...

pushing brands to constantly innovate and improve their offerings. This relentless pursuit of excellence has positioned Korea as a leader in skincare, setting global standards for healthy, radiant ...

K-beauty brands are increasingly advancing beyond the online platform Amazon in the United States to offline distribution networks. They are expanding their contact with American consumers by ...

The health and beauty retailer has released a limited edition Korean Beauty Skincare Edit, saving more than £85 on the RRP.

The powerhouse ingredient that soothes sensitive skin is propelling niche K-beauty brands to viral success in the west ...

“The ‘Big Bang Sale’ will provide an opportunity to discover the latest K-beauty trends and high-quality products from emerging K-beauty brands at reasonable prices.” SEOUL, South Korea, Feb. 28, 2025 ...