Destined for the 1984 Salon Montres et Bijoux, Genta’s Mickey Mouse timepieces were a step too far for a conservative Swiss watch industry, and the watches were forcibly removed from view.

This story is from About Time, Esquire’s free weekly newsletter devoted to the world of watches. Sign up here Watches with cartoons on their dials, so-called “character watches”, have become ...

While I wonder what Popeye is doing on the front of a Reservoir (there’s a truly odd Cricket Popeye as well), the real question is less ‘what’s going on?’ and more ‘how come it took so long?’ ...