Although I see the value of the print catalog as an acquisition vehicle, and I certainly appreciate flipping through beautiful spreads, I argue that we should be shifting the paradigm of our Web ...
Shop on mobile The mobile calls to action are being used in Urban Outfitter’s February catalog. The print material encourages consumers to scan a QR code that is placed above a picture of items ...
It’s easy to assume that traditional marketing channels have lost their relevance. Social media, email campaigns, and digital ...
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