In evidence on Monday, the supermarket giant said it found less than 40 examples of shrinkflation after analysing 6,000 home brand products. The majority of those cases were caused by the supplier ...

Mouthwash, teabags and sausages have all fallen victim to "shrinkflation" as manufacturers ... to include fewer expensive ingredients in examples of so-called "skimpflation", including Tesco ...

Supermarkets use the same "shrinkflation" tactic with their own-label products, he added, aiming to keep to a certain price point, for example £1, by introducing cheaper ingredients, or making ...

Can a 12-foot skeleton be bested by a fun-sized candy bar? Thanks to shrinkflation, it may. Yes, Home Depot’s giant lawn ornament, nicknamed Skelly, sold out in July for the fourth consecutive ...