Milk Makeup, the trailblazing clean beauty brand celebrated for its iconic, high-performance formulas, inclusive ethos and part of the Waldencast plc (NASDAQ: WALD) platform, is thrilled to announce ...

Previously only available in Sephora stores, the oft-viral color cosmetics brand will enter more than 600 Ulta doors in March ...

Yes, these really are a good as they seem. View Entire Post › ...

Live Tinted and its founder Deepica Mutyala are eyeing success for its inclusive beauty mission with an expansion at Ulta Beauty and its first commercial ...

These classic finds are giving Gwyneth Paltrow, Gisele Bündchen and Meghan Markle vibes, but they start at just $14. Free ...

Benefit Cosmetics has rolled out a new addition to the company's hit line of BadGal mascaras with the introduction of BadGal ...

Celebrate independence with clean, refreshed skin during the Great Republic Day Sale! Enjoy huge discounts on makeup remover ...

The LVMH Moët Hennessy Louis Vuitton-owned makeup and skin care brand is debuting another mascara, this one focused on volume ...

Trainor celebrates 10th anniversary of “Title” with e.l.f., taking “in-flight entertainment” to a new altitude NEW ...

Makeup artist Molly Greenwald partnered with Lancôme to create Hannah Einbinder's Golden Globes makeup. The look was minimal, hydrated, and classic. Get the full product breakdown, here.

It required squelching layers of moisture, miraculously blurring products and tips from a top drag makeup artist ...

A multi-use product is a must because ‘Under-5 Mins Makeup’ is the new GRWM. A swipe of tint adds a healthy blush to your ...