This is mainly due to rose breeders attempting to grow larger, more colorful flowers that have a longer shelf life or are resistant to disease. To achieve these ends, a strong fragrance profile ...

2025 is set to be a big year for the perfume industry, and one of its main trends is forecast to be the reinvention of ...

The fragrance of roses and the smelling of roses is frequently mentioned in records of mystical experiences. How to explain it? I am not sure if there is a scientific answer. I haven't seen any, not ...