A Taylor Swift fan from Boston and a Philadelphia-based advertising agency have spent the week leading up to Super Bowl LIX trolling each other with billboards in KC and Philly.

NEW YORK —BrightLine, a provider of interactive, and shoppable CTV ads, and the ad tech platform TripleLift have announced ...

The current PayPal Honey situation is only the tip of the iceberg. Affiliate marketing isn’t going anywhere, opening up ...

So there’s a lot of pressure to get things right. Instead, a true advertising face-plant is an ad that’s both tone-deaf and completely forgettable – so dull, off-putting or confusing that when a brand ...

Despite his early successes, UK-based entrepreneur Steven Bartlett, 32, has suffered multiple recent career blows.

This story was originally published by Grist with the headline Colorado and Connecticut saved residents hundreds of thousands ...

The Ministry of Education (MOE) does not support "undesirable advertising practices" used by tuition centres to unduly induce parents to sign their children up for tuition, said Minister of State for ...

BMC has announced that the licence department's revenue is projected to rise to Rs 362 crore as part of the budget ...

The Tyson-Paul fight in November was the most-streamed sporting event ever, leading to a surge in new Netflix subscribers, while two NFL games at Christmas — one featuring a half-time performance by ...

Paramount has licensed new Nielsen services as part of the agreement, including Advanced Audiences, Big Data + Panel, Ad-Supported Streaming Platform Ratings, Nielsen ONE Ads for CTV, and National OOH ...

It's perhaps not easy to advertise, in Phoenix, a state that is known for having cold temperatures during the winter, but that's not deterring tourism officials with one Midwestern state.

NEW advertising signs are being requested for a Bridport town centre store in the latest planning proposals to Dorset Council.