In an advertisement for e.l.f. Cosmetics, Jennifer Coolidge sat in front of a vanity packed with beauty products, wearing a ...

I love organizing (and decorating), but I don't love spending a lot of money. Here are the containers and tools I've gotten ...

Stars including Holly Willoughby, Cat Deeley and Nigella Lawson love cheap beauty products for their skincare and beauty ...

Contributing to the German beauty company’s strong growth trajectory were its U.S. business and social media backing.

Since the success of the Uniqlo bag, many other brands have jumped on the trend, creating their own similar items. Next ...

These should be a requirement in all bathrooms, IMHO. 10.A lightweight bathrobe for a more secure post-bathing option... in fact, just go ahead and buy one for everyone in your house. 11.A tube of ...

Looking for the best affordable bras that'll support the girls without breaking the bank? I've looked in my own underwear drawer and tapped fellow PureWow editors for their comfortable, supportive and ...

After two decades of sitting in a makeup chair, model and influencer Ruth Crilly knows all the best cheap tricks. So we set ...

IF you watched Molly-Mae Hague’s Behind It All documentary and are wondering how she gets her signature pink lip, fear not, you’ve come to the right place. Many of us devoured the first three ...

Sephora will make changes to all its 700 stores across the US, altering the way customers shop at the beauty retailer.