At Paris Couture Week, Schiaparelli featured models rocking a "ribbon eyes" makeup look courtesy of Pat McGrath. Here's how ...

Neutral eyeshadow looks have always been a trend and likely always will be. However, adding a pop of color to eyelids can ...

Brooklyn musicians more eaze (Mari Maurice) and Lynn Avery (formerly known as Iceblink) have formed a new project together called Pink Must.

Concealer is a product almost every makeup-wearer has in their cosmetics bag - although not everyone knows the most effective application techniques. A celebrity makeup artist took to TikTok to share ...

The formula blurs into the skin, creating an effortless finish. The palette gained even more popularity this year as makeup artists and enthusiasts praised it for its versatility and excellent finish.

When A-listers like Ariana Grande and Khloé Kardashian need to look flawless on the red carpet, they call make-up artist Ash K Holm. Known for her precise technique and trend-led looks, who better to ...

If you’re a fan of low-effort makeup, TikTok has the perfect lip product for you. Lip glosses and lipsticks can require careful application and setting, which can be a hassle if you’re on the go.

HELLO!'s cosmetic section is the destination for news of the best makeup deals from leading cosmetic brands. Read about the first rate makeup tutorials from top makeup artists and social media ...

Whether you’re going for a natural daytime makeup look, applying fiddly false lashes, or attacking the tiniest stray hairs with your tweezers, a lighted makeup mirror can help make sure you step ...

We consulted multiple makeup artists and beauty enthusiasts for their go-to palettes; below, their favorites, from a $3 drugstore find to an “investment” option you’ll reach for every single ...

GRWM’s Face Card, lets you create a palette that’s all about you by ... in the Philippines at least—was talking about GRWM Cosmetics’ massive Face Card launch following the launch in ...